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Marketing that Builds Your Business

Strategy-Driven Marketing for SMBs in the Built Environment

From visibility to growth systems, we help contractors, architects, and designers generate leads and scale with confidence.

Specialized for Your World

 

Marketing That Scales With Your Business

Raffter helps architects, interior designers, and design-build firms grow without adding headcount. Whether you have no marketing team or a manager in place, we bring full agency firepower—building and running marketing systems that generate leads, convert prospects, and track results. From strategy and content creation to paid campaigns and analytics, we handle everything so your team can focus on designing and building.

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Plug-in marketing power

Support For In-House Marketing Teams

We add senior-level strategy, operations, and execution—without adding headcount. From quarter plans broken into weekly sprints to full channel ownership (search, SEO, content, email, SMS, CRM), we cover it end to end. Our work spans experiments, CRO, landing pages, and service-area funnels, supported by RevOps and reporting across GA4, call tracking, UTM hygiene, and dashboards.

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FRACTIONAL MARKETING SUPPORT

Businesses Without a Marketing Department

From strategy to reporting, everything happens in one place. We act as your internal marketing team—covering strategy, content, social, design, brand, and web. We help you get found online through SEO, Google Ads, LSAs, and paid social that drive ready-to-buy leads. We convert and nurture them with forms, texts, emails, instant follow-ups, and seamless scheduling. Behind the scenes, we streamline systems with CRM, automations, tracking, and weekly scorecards so you always know what’s working.

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Why Raffter

We plug in as your internal marketing team—owning one KPI, delivering full-stack execution, and shipping fast impact in weeks. Built-environment specialists, proven across SMBs.

Focused Strategy

We pick one KPI, map the funnel, and deliver a 90-day plan built for contractors, designers, and trades.

Full-Stack Execution

Your internal team—strategy, content, design/brand, web, SEO/SEM, social, lifecycle, and RevOps—run in weekly sprints.

Fast Initial Impact

A 4–6 week Foundation Sprint that fixes bottlenecks, installs tracking, and turns on high-intent demand (LSAs, local search, reviews).

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See How It Works

From contractors to flooring brands, we help construction and home improvement companies turn local demand into booked projects.

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FEATURED PROJECT

Rebranding a Vision: From Marcia Fletcher Interior Design to Thread + Timber

We partnered with Marcia Fletcher to transform her independent interior design studio into Thread + Timber Design Collaborative. From naming and brand identity to logo, website, and launch strategy, we built a fresh platform that reflects her modern design approach and positions the firm for long-term growth.

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