Fast-track your growth foundation
Foundation Sprint: 4–6
Weeks to Impact
In just 4–6 weeks, Raffter builds the essential systems your firm needs to generate consistent, measurable growth. From SEO and LSAs to conversion-ready pages, automated nurture flows, and live dashboards, we deliver a complete marketing foundation designed for architects, designers, and design-build firms ready to scale.
HOW IT WORKS
Launch, Optimize, and Start Converting Leads Fast
In just 4–6 weeks, the Foundation Sprint moves from planning to execution and optimization. Week 1 focuses on auditing your current systems, aligning KPIs, and building a 90-day plan. Weeks 2–3 are dedicated to building core systems like SEO, LSAs, pages, conversion fixes, and tracking. In Week 4, campaigns and nurture flows are launched. Weeks 5–6 focus on optimizing performance, refining lead routing, finalizing dashboards, and handing off a complete, ready-to-run system—or transitioning to an ongoing engagement.
What We Bring to Your Team
Visibility & Trust
Get found and build credibility. We handle technical and on-site SEO, Google Business Profile optimization, LSAs, and service-area pages—paired with review engines, testimonial capture, and co-marketing strategies to showcase your expertise.
Conversion Systems
Turn traffic into booked consults. We design and implement high-intent landing pages, clear CTAs, and seamless booking flows, along with call and lead routing to make follow-up automatic and efficient.
Client Engagement
Keep prospects moving through your pipeline. We set up email and SMS automations, follow-up sequences, and light CRM integrations to ensure no lead goes cold.
Optimization
Track what matters and refine continuously. We configure GA4, call tracking, and UTM conventions, delivering dashboards and weekly scorecards that tie every activity directly to revenue.
Frequently Asked Questions
We know bringing in outside marketing support is a big decision. Here are answers to the most common questions we hear from firms like yours—so you know exactly how Raffter plugs in, what to expect, and how results are delivered.
Yes. We prioritize the highest-impact work for your firm and adjust deliverables accordingly.
We implement using lightweight tools and no-code/low-code where possible; if a dev is required, we manage it.
You can run the system internally, continue with a Care Plan for light support, or move into our Embedded Growth Pod or Fractional Team for full ongoing execution.
Most firms begin seeing early results within 30 days of activation, with steady improvements as campaigns optimize and systems start working together.
Yes — as part of the activation phase, we set up or refresh your social media profiles and publish initial content to align with your updated strategy.
You have options. Many clients transition from the sprint into a Care Plan for light maintenance or into an Embedded Growth Pod or Fractional Marketing Team for full-scale execution and growth.
FEATURED PROJECT
Transforming Benchmark Kitchen & Bath’s Digital Presence
Raffter rebuilt Benchmark Kitchen & Bath’s website, taking their online presence to the next level. We manage SEO and SEM campaigns to drive high-intent traffic, oversee social media channels, and produce engaging content that showcases their projects. The result is a fully integrated marketing system that generates qualified leads, strengthens brand authority, and supports measurable business growth.
Build a Strong Marketing Foundation in 6 Weeks
The Foundation Sprint is a focused engagement to get your firm unstuck. In just 4–6 weeks, we implement the core visibility, trust, conversion, nurture, and measurement systems your practice needs to start generating consistent results. It’s the right move if you want a strong base before scaling ongoing marketing.
Timeline
In just 4–6 weeks, you’ll have a complete marketing system built to generate consistent, qualified leads — without the guesswork, wasted spend, or months of delays. It’s the fastest, most effective way to lay the groundwork for measurable growth and scalable success.
Week 1
We start by auditing your current marketing setup, analyzing competitors, and aligning on clear KPIs. By the end of the week, you have a 90-day action plan that shows exactly how we’ll generate more leads and booked consults.
Week 2-3
Build Your Systems
We install the essentials to get your marketing working right away:
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Local SEO tuned for your service areas
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Google Business Profile and LSAs configured
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Conversion-ready landing pages and booking flows
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Tracking tools for calls, forms, and leads
Week 4
Activate & Launch
We flip the switch on your campaigns and start delivering results:
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Launch and optimize search and paid ad campaigns
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Deploy review and reputation systems to start building trust
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Activate nurture sequences for new leads
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Begin social media management with consistent, brand-aligned posts
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Publish website and blog content that supports visibility and lead generation
Week 5
Optimize & Handoff
We tighten up every system:
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Test and refine lead routing
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Fine-tune landing pages and ads
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Deliver dashboards and weekly scorecards to keep you in control
When the sprint wraps, you have a complete, ready-to-run marketing system—and the option to keep scaling with Raffter as your growth partner.